![](https://freight.cargo.site/t/original/i/c9c9f0665110ef05a65f87632c5b7380150c980476728491f4f17542fa12e110/LYRS_151.png)
CONTEXT
This project aims to redesign the entire visual system for the brand ODK MEDIA and highlight the multicultural and inclusive content they provide by welcoming the audience.
Role:
Identity Design, Rebranding
Program:
Adobe InDesign, Adobe Illustrator, Adobe Premiere, Adobe After Effects, Adobe Audition
Identity Design, Rebranding
Program:
Adobe InDesign, Adobe Illustrator, Adobe Premiere, Adobe After Effects, Adobe Audition
CONCEPT
This new identity focuses on giving ODK MEDIA a distinct personality that integrates the divided platform into one to help people find and watch the world's premium video content when, where, and how they want it.
![](https://freight.cargo.site/t/original/i/3cb505ff3ab7f8f236c319e8ce861e583be35bcaa7c6a0f686a823201f32976c/Ahn_Summer_ODKmedia_Logo-Animation01_Type5_SP22-.gif)
LOGO
Mark O and D is expanding as a portal and connecting with an inclusive community. Respecting the culture for what they are and being inclusive as a family culture simultaneously.
![](https://freight.cargo.site/t/original/i/fd24c6587a6ccdcd3ad3f8fc7c728aba07e37809f42ae620dd2d20bcd069166a/LOGO.png)
![](https://freight.cargo.site/t/original/i/791c3f036b9e28a4fb6e6cb76625ee1eb0c83397c3e9cb176dd2f58994141caa/Ahn_Summer_ODKmedia_Logo-Animation02_Type5_SP22-.gif)
TAGLINE
"
We want our voices to feel like a home to those who need comfort
and welcome."
![](https://freight.cargo.site/t/original/i/5d4659c38b2124daf129dea87b77e4a32d4a539a6c6edd191ea7e043aab7826a/Artboard-1.png)
GRAPHIC ELEMENT
![](https://freight.cargo.site/t/original/i/ffeb806ac1e145e851ca325f34dce74da34cc91ee94e11ed4626f7ee3aae864f/GE_02.png)
![](https://freight.cargo.site/t/original/i/1561d1f4ac490cf9df6f99601ddb41efc1c28aef61f5c8019b3598fd8076b2cd/GE_01.png)
![](https://freight.cargo.site/t/original/i/901b9fcd991bea0ebf3146935f860aa91d0216aaf48c571826387b2a99dc5244/GE_03.png)
MOTION MONTAGE
POSTERS
![](https://freight.cargo.site/t/original/i/f038bb4ccb39dd9b019f39dc8a9ae3ef894c962e7d4efa2d6973f19774026b93/MockupMaison_PO_F04.png)
![](https://freight.cargo.site/t/original/i/c9c9f0665110ef05a65f87632c5b7380150c980476728491f4f17542fa12e110/LYRS_151.png)
![](https://freight.cargo.site/t/original/i/4b2c1a614eef44922b481a33c5a17cc57dffb52c2fa91148165a04a3d0872dd6/LYRS_019.png)
![](https://freight.cargo.site/t/original/i/b28daaaeb42fdb7118f258bd0f407ca18d83d1b23ef0e6c3b45eeb172f2d1e69/LYRS_023.png)
WEB
![](https://freight.cargo.site/t/original/i/6bba105a9ac1982e3b972cae7f3d62d81d463ba267a13bdf1029bef1ecd5361f/WEB-pr.gif)
![](https://freight.cargo.site/t/original/i/0993d45f46b77938af978c2dc412a49b1cc40532101b9b916dba43bfc5c5fd7a/WEB.png)
APP
![](https://freight.cargo.site/t/original/i/49eed2a594bbc150fc5a4912e2cb79db9b14e54690c199d1a5b15c2f3cd2f879/APP.png)
SOCIAL MEDIA
![](https://freight.cargo.site/t/original/i/7dfa78fe5ecb217ba5f9e0f89f796765b973ce6c779e0f217f0790bf6e7c7d82/IG.png)
ENVIRONMENTS
![](https://freight.cargo.site/t/original/i/7e83b9a281fc5683655758df808159bb919e388ec2e92f4b1f8bc21313051913/Mural.png)
![](https://freight.cargo.site/t/original/i/b0da0c47258811056578d831ce1949f29046df812817bf4d036f5a40023ad43d/MockupMaison_NY_S22.png)
![](https://freight.cargo.site/t/original/i/a4cabbe7376fa71e123b948630d31e5ca5c3631b5e60a94e9406e40e240a71a5/mural02.png)
STATIONARY
![](https://freight.cargo.site/t/original/i/2e5cbb50e2e9bc3a89ba079775bdf1ad9ccd96a6e0d1670a224c25c4a9af9b79/MockupMaison_BG_F01.png)
![](https://freight.cargo.site/t/original/i/bf731e448fbd9691a429a141fd0e44f79278984451a3f338418421330881dfa2/MockupMaison_CD_D03.png)